OTA vs. Direct: Where Are You Losing Money?
Introduction Hotels need both OTAs and direct bookings—but each channel carries very different costs. Most hotels underestimate how much they lose when a guest books…
Introduction Hotels need both OTAs and direct bookings—but each channel carries very different costs. Most hotels underestimate how much they lose when a guest books…
Introduction Independent hotels often lose revenue not because of lack of demand, but because of preventable pricing and distribution mistakes. Recognizing these errors is the…
Introduction A beautiful website isn’t enough—your hotel website must be designed to convert visitors into paying guests. Most hotels lose bookings simply because their website…
Introduction OTA platforms like Booking.com and Expedia play an important role in hotel visibility—but their commissions can quickly erode profitability. In 2025, rising operational costs…
MA Visionary Consultants helps independent hotels grow through smarter pricing, stronger distribution, and high-converting digital strategies. Based in Iceland and supporting hotels worldwide.