The Story of Joe Lycett: A Scent with a Meaning and a Person with a He – Palm Safe
Hugo Boss responds to comedian Joe Lycett's name change: 'We do not oppose the free use of language' | London Evening Standard | Evening Standard
Joe Lycett's takedown of Hugo Boss on behalf of a Welsh brewery aired tonight and it was brilliant - Wales Online
Comedian formerly known as Hugo Boss changes name back to Joe Lycett | Stage | The Guardian
Joe Lycett trolls Hugo Boss in series of hilarious statements | Metro News
Comedian Joe Lycett changes name back from Hugo Boss - BBC News
Why Did Joe Lycett Just Change His Name To Hugo Boss?
Joe Lycett's Got Your Back, Channel 4, review: A ballsy takedown of the fast fashion business
BBC radio host changes name to Joe Lycett on back of Hugo Boss stunt | BelfastTelegraph.co.uk
Joe Lycett legally changes name to Hugo Boss to troll fashion brand
BBC DJ changes name to Joe Lycett amid comedian's Hugo Boss stunt
Joe Lycett changes name to Hugo Boss in protest against fashion house | The Independent | The Independent
Joe Lycett reveals he's changed name back from Hugo Boss in "final statement" - Radio X
Comedian Joe Lycett Has Officially Changed His Name To Hugo Boss - LADbible
Joe Lycett's sensational name change that caused chaos - and why he's now reverted back - Mirror Online
Joe Lycett changes name back from Hugo Boss after show secures victory 'worth millions' - Mirror Online
Why Joe Lycett changed his name to Hugo Boss - Inside Birmingham comedian's fashion house feud - Birmingham Live
Comedian Joe Lycett changes his name to Hugo Boss in support of small businesses 'targeted' by fashion designer | UK News | Sky News
Joe Lycett reveals he's been working on a secret stunt for THREE years | Virgin Radio UK
How has 2020 changed people and pubs? Joe Lycett, Hugo Boss, Boss Brewing
Birmingham comedian Joe Lycett officially changes his name to Hugo Boss in protest against the designer fashion brand | ITV News Central
Joe Lycett sells tickets for Hugo Boss & Friends show as he trademarks Boss La Cease... - Radio X
Comedian Joe Lycett changes name to Hugo Boss to support Welsh brewery after legal fight | ITV News Wales
Hugo Boss 'welcomes Joe Lycett to its family' after name change - Cornwall Live
Joe Lycett protest: British comedian Joe Lycett changes name to Hugo Boss as a sign of protest - The Economic Times
Joe Lycett 'stands to make £1.5m' from Hugo Boss name change | Metro News
Comedian Joe Lycett changes name to Hugo Boss | This is Hugo Boss... the comedian formerly known as Joe Lycett. He's changed his name in protest at the fashion company. Have a
